Youth Sports Program Rebranding

Eastern Sports Management

Character Illustrations

Eastern Sports Management was looking to create a brand for each of their specific youth sports programs. With the need to rebrand their current character designs and bring them up to par with the rest of their marketing initiatives.


Eastern Sports Management wanted to focus on five of their sports programs, basketball, lacrosse, cheer, field hockey and gymnastics. We delivered a group of branded character illustrations that not only appealed to the younger demographic but also had a competitive edge to them.

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